top of page

What Content Works on LinkedIn

Every week I review my content on LinkedIn and share it with you here.

Steal my ideas, get some inspiration or just see what works. If you want a hand, get in touch and keep an eye out for my upcoming Content Book.

NEW WEEK Commencing 8 October

Views Last Week 1,430 Up a tad

Views This Week 1,407 Down Strange

Hashtag Follows Last Week 46 up5

Hashtag Follows This Week 47 Just one more

SATURDAY 8 October 1,686 impressions

You Know that I say that Content is everywhere.

It’s even in the gents at the pub!

Keep your eyes open, because you never know what you may see.

Here’s my Saturday Post

What is the best use of upcycling that you've seen?

These are gents' Urinals.

Not the normal thing that you see posted on social media, but I thought this was ingenious and worth a photo.

What do you think?

Are they taking the pith?

We popped over to see the awesome wedding band One Foot In The Groove as my youngest is getting married in July and needs some live music.

Before you say I could do it, I want to be present for this big occasion, And obviously need to dance with Megs too!

We had a lovely evening, great beer, fantastic music and some urinals, what more could you want?

Share your photos of different uses for normal everyday objects. Is there anything more bizarre than peeing back into where the liquid came from? 😂😂😂

Have a fantastic weekend 💙

I had 1,686 impressions, 35 comments, 30 Reactions, and 0 shares

You can view this post here

SUNDAY 9 October 1,437 impressions

Video is always great at getting DEEPER engagement so when I was out on my paddleboard at the weekend when we were not expecting the sunshine, I recorded some thoughts.

You don’t have to jump on paddle board, but you can create video. You’ll not get the engagement of a normal post, but you will get people seeing the real you

Are you making the most of what comes your way?

Do you overthink things and then miss the boat? 🤦‍♂️

Yesterday I had the choice of doing chores around the house (there are a few) or jumping on the paddle board.

It was easy to tell myself that I need to get the work done, but with the beautiful weather, I'd have been daft to waste the opportunity. You do not have to grind every day! It's ok to kick back.

This got me thinking of all the other opportunities that I've taken.

You have to make the most of NOW, you have to just go for it.

It's not looking so nice today and those chores can wait.

I'm so glad that I got out on the sea yesterday, it did me the world of good. Just switching off after a busy week.

What opportunities have you taken and what was the outcome?




#15minuteguy 👈 Follow this hashtag to see more of my content

I had 1,437 impressions, 36 comments, 27 Reactions, and 0 share 475 views with 117.9 minutes watched by 462 viewers

You can view this post here

MONDAY 10 October 1,042 impressions

Monday is my day for my newsletter and video with all the content too.

Do you want some ideas to help you to create content?

Content is everywhere, even on a Paddle Board😁

Every Monday I create a video, newsletter, blog and LinkedIn Article to help you to do just that.

This is WEEK 41 of my 2022 project.

Watch the video for more in-depth ideas from each topic, but this is what I have come up with this week.

I am really sorry for bringing up Christmas already🤦‍♂️

My Ideas this week are these

✅ International Girl Child Day 11 October

✅ Autumn Conferences and Accountex North 12 October

✅ Christmas Shopping

✅ Your NEW Launch

✅ Video

My book will be out soon to help you with even more ideas, but until then here are some new ideas for you to get creating content to get people to see you.

One of my Coaching Clients said that he's getting more leads coming in because of his activity on LinkedIn.

What are you doing to get more leads?

Get creating content!!!

Have a fantastic week!!!




#15minuteguy 👈 Follow this hashtag to see more of my content

Previous Week

I had 745 impressions, 20 comments, 20 Reactions, and 0 share 361 views with 74minutes watched by 187 viewers

This Week

I had 1,042 impressions, 38 comments, 17 Reactions, and 0 share 330 views with 124 minutes watched by 302 viewers

Just goes to show what a paddleborad can do to help your reach!!

You can view this post here

TUESDAY 11 October 1,863 impressions

I’m trying to get a BIG offer out there to make it easier for me to grow my business and help more people. So I asked this question of my network. This does a couple of things.

It gets people involved, but it also tells people about what I do and am planning to do without it looking like a sales a post. It also gives the experts a chance to chip in with their ideas so that people also see them as experts so we are introducing each other to our separate networks.

Here’s the post, why not try this yourself?

What are you like at naming things? Maybe your products?

Can you lend me your ideas, please?

I'm in the middle of building a new service (About time too I hear some people say eh Rachael Howourth 🤦‍♂️)

I'm currently running the 24th Cohort of my LinkedIn Daily Habit Workshop, but people want MORE. (Its a great group of LinkedIn Improvers!!)

This course helps people get started, but they want a strategy, some hand holding and loads of accountability and all this will lead to sales.

My new service will be a more hands-on and 1:1 VIP service to help Accountants & Bookkeepers actually get sales from using LinkedIn.

All within 12 weeks

✅ Starting off with a Sprint Profile Optimisation

✅ Sales techniques

✅ Deep Dive

✅ Confidence building to enable videos and live streams

✅ Weekly accountability

My dilemma is what to call it.

The working title is a bit cheesy 😂

The Leeds Leads Sales Generator.

Can you come up with something better, please?

I know you can.




#15minuteguy 👈 Follow this hashtag to see more of my content

I had 1,863 impressions, 8 comments, 71 Reactions, and 0 shares

You can view this post here

WEDNESDAY 12 October 2,958 impressions

It is exhibition and conference season and as I am connected to many accountants and bookkeepers they are off to Accountex North. SO what better day than to ask what people think of these events.

I used a poll as they are a good way to find out stuff and get opinions from people.

Do you go to Conferences and Exhibitions?


With the Accountex Summit North today a lot of my friends will be there. I've not got FOMO. Honest 😂

It seems it's the season for this sort of thing across many industries so I'd like to find out why people make the effort.

Is it to meet up with suppliers and perhaps buy something, or is it a social thing where we catch up with friends, peers and colleagues?

Or maybe they have industry experts on hand delivering mind-blowing speeches.

Please let me know WHY you look forward to these events and if are you going to Accountex today.




#15minuteguy 👈 Follow this hashtag to see more of my content

I had 2,958 impressions, 73 comments, 16 Reactions, and 0 shares 78 Votes

You can view this post here

THURSDAY 13 October 3,110 impressions

With my book coming out soon I need to get people excited for the launch and this week I had some great news from LinkedIn as they have approved my title.

What a great way to celebrate and also do a bit of marketing?

What is the most exciting email that you've ever had?

I had one yesterday. 🥳

My New Book has been approved by LinkedIn as it meets their guidelines and therefore I can have LinkedIn® in the title.

I'm not one to break rules or upset people so I wanted to ensure that I did the right thing.

But this meant a few emails back and forth to LinkedIn. They were super helpful and very quick and we are now both happy.

I'm so happy that I am doing cartwheels.🤸‍♂️🤸‍♂️🤸‍♂️

Big thanks to Hayley Smith for all the changes that she has had to make and big thanks also to my book cover designer who now has no hair left.

You can pull your hair out if you work with me 😂

But we got there. A little bit of give and take, understanding and great communication. Oh and a little patience 😁

What email did you receive that got you doing a jiggy dance or a cartwheel?




#15minuteguy 👈 Follow this hashtag to see more of my content

I had 3,110 impressions, 108 comments, 92 Reactions, and 1 share

You can view this post here

FRIDAY 14 October 759 impressions

It’s Friday again.

My gratitude post. Now many impressions, but lots of engagement and that is what we want on here. No point in a load of people seeing the content if they are not engaging with eh?

My week this week was epic. So read the post to find out what happened.

Did you have a good week? What were the highlights?

⭐️ 🥳 🙏 𝐅𝐑𝐈𝐃𝐀𝐘 𝐓𝐇𝐀𝐍𝐊𝐒. 🙏 🥳 ⭐️

It is essential to remind ourselves how things have gone and look for the positives. This is Gratitude.

Each Friday I will share my gratitude and thanks to all the fantastic people who help me on my way.

I'll start by shouting out Steve Ware for kicking my week off with some mindfulness. He offers a free session every Monday. Fantastic to get into the zone and practice mindfulness.

My Book Launch Party is coming together and what better way to celebrate than with the brilliant and inspiring Vic Williams who has agreed to be the MC and do a little talk! Thanks, Vic.

And John Lamerton will also be giving a talk. How we can grow our business by 1% every week. John was one of my main inspirations for writing a book so this sort of completes the circle.

I'll not name my 24th Cohort, but you know who you are. What a lovely week and some great questions. Keep up the good work and remember - You get out what you put in and Commenting is Currency!!! I love what I do. ❤️

And Thank you Odessa Sherreard for your quick turnaround on my write-up. It's great to know that you have my back.

My biggest Thanks go to Hayley Smith. 𝐕𝐀 𝐄𝐱𝐭𝐫𝐚𝐨𝐫𝐝𝐢𝐧𝐚𝐢𝐫𝐞!!

She has been back and forth all week trying to get the book finished. It's on its way to Amazon as we speak. Thank you, Hayley, sorry if you've pulled all your hair out.

Let me know who has been awesome for you this week and give them a shout-out. Why not take my idea and do your own gratitude post?

Let's share the good news!

Happy Friday




#15minuteguy 👈 Follow this hashtag to see more of my contentI had 759 impressions, 49 comments, 19 Reactions, and 0 shares

You can view this post here

What a great week!

The graph says I am up only 4% but my engagements are up by a huge margin 41% - which is the most important thing

Last Week 12,634 Impressions and 458 engagements

This week 15,078 Impressions and 648 engagements

There was a lot going on and I had a cohort this week too which always helps!

How was your week?

3 views0 comments
bottom of page