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How does My Content work on LinkedIn?

Ashley Leeds the 15 minute guy meets Marcus Sheridan best selling author of they ask you answer book for marketing your business
Marcus Sheridan meets Ashley Leeds - The 15 Minute Guy

NEW WEEK Commencing 29 October

Views Last Week 1,439 but down by 17% views

Views This Week 1,445 UP by 6% views

Hashtag Follows Last Week 52 up another 2 in a week.

Hashtag Follows This Week 52 up 4 this week

Followers Last Week 5,920 - This Week - 5,978 up 58 in a week!

SATURDAY 29 October 2,284 impressions

Do you review your content or activity on LinkedIn?

Pearson's law states something along the lines of

"๐‘พ๐’‰๐’†๐’ ๐’‘๐’†๐’“๐’‡๐’๐’“๐’Ž๐’‚๐’๐’„๐’† ๐’Š๐’” ๐’Ž๐’†๐’‚๐’”๐’–๐’“๐’†๐’…, ๐’‘๐’†๐’“๐’‡๐’๐’“๐’Ž๐’‚๐’๐’„๐’† ๐’Š๐’Ž๐’‘๐’“๐’๐’—๐’†๐’”. ๐‘พ๐’‰๐’†๐’ ๐’‘๐’†๐’“๐’‡๐’๐’“๐’Ž๐’‚๐’๐’„๐’† ๐’Š๐’” ๐’Ž๐’†๐’‚๐’”๐’–๐’“๐’†๐’… ๐’‚๐’๐’… ๐’“๐’†๐’‘๐’๐’“๐’•๐’†๐’… ๐’ƒ๐’‚๐’„๐’Œ, ๐’•๐’‰๐’† ๐’“๐’‚๐’•๐’† ๐’๐’‡ ๐’Š๐’Ž๐’‘๐’“๐’๐’—๐’†๐’Ž๐’†๐’๐’• ๐’‚๐’„๐’„๐’†๐’๐’†๐’“๐’‚๐’•๐’†๐’”."

I measure many things in my life so that I know how I am doing.

I measure my steps, how many sit-ups I do, and my screen time and since 18 June this year, I have been reviewing my content and posting it on my blog.

This gives me

โœ… Time on a Saturday morning to review what I've done

โœ… A blog post (great for SEO I guess)

โœ… A library of all my content

โœ… Something to share with my students

โœ… And probably another book one day๐Ÿ˜

By reviewing my content I can make improvements and tweak what I do the following week to ensure that I am still getting engagement and delivering value.

I can see what works and what doesn't and also find things that resonate with people.

It takes me a good hour every Saturday, but it's a great discipline and as my numbers are increasing I guess it must work.

Because I add hyperlinks to every post, my library is now a useable document to help my students too.

I publish these blogs every week here if you'd like to have a look.

What do you measure in your life? And do you find it helps you to improve?

Have a great weekend

#15minuteguy ๐Ÿ‘ˆ Follow this hashtag to see more of my content

had 2,284 impressions, 43 comments, 46 Reactions, and 0 shares

You can view this post here

SUNDAY 30 October 82 event visits

The Clocks went back this weekend and you know what it's like. We cannot get used to it. SO what a fun idea to write about!

Here's the post

What time is it?

Did you remember to change your clock?

We'll spend a week or so now asking that question eh?

Great News, the mornings are lighter. Bad news, the evenings are darker.

Great News - We had an extra hour in bed. Bad News - the little ones don't get it ๐Ÿ˜‚

I really do not like this time of year, especially now it'll be getting darker earlier, but it does give us an excuse for a nice roast dinner. Or a stew or how about homemade soup?

And those long walks crashing through the leaves. โค๏ธ

What are you excited about at this time of the year and when do you get around to changing the clock in your car ๐Ÿ˜‚

What time is it again?

Have fun.

#15minuteguy ๐Ÿ‘ˆ Follow this hashtag to see more of my content

I had 82 event visits impressions, 14 comments, 12 Reactions, and 0 shares

You can view this post here

MONDAY 31 October 2,139 impressions

Monday Means Video!!!

Do you want some ideas to inspire you to create content?

Do you worry about what to write about? Is it a pain trying to come up with new ideas each time you try to create a post?

Every Week I create a video to give you some help and 5 suggestions for content ideas.

By Creating Content you will start to see more people engaging with you. You'll attract followers and ultimately these will turn into clients.

It takes a while, but unless you are being seen on LinkedIn, how do we know who you are or what you do?

Content is everywhere, just look around you and give it a go. The more that you do it, the easier it becomes.

Here are my ideas for this week.

โœ… Bonfire Night

โœ… New Month

โœ… Busy School Term

โœ… Movember

โœ… National Author's Day

In the video, I break each topic down to give you even more ideas. PLUS a way to get my free challenge to help you to get more engagement on LinkedIn.

Have a fantastic week and enjoy all the fun that this week brings with Hallowe'en and Bonfire Night. Be safe โค๏ธ

If you have great ideas for content, please drop them here.

What are you doing this week?

#15minuteguy ๐Ÿ‘ˆ Follow this hashtag to see more of my content

Previous Week

I had 662 impressions, 11 comments, 14 Reactions, and 1 share 233 views with 79 minutes watched by 225 viewers

This Week

I had 1,596 impressions, 45 comments, 27 Reactions, and 1 share 536 views with 187 minutes watched by 492 viewers Way up on last week. Must be the dressing up eh?

You can view this post here

TUESDAY 1 November 1,404 impressions

It was Authors day on 1 November and with my book coming I thought it a great opportunity to get some more excitement building!

Did you know it was Author's day today? Do you have a favourite Author?

I'd love to hear some shout out's to the authors that you love and give them pat on the back today.

I'll start the ball rolling with 6 special people who have endorsed my new book and the books that they have written. All well worth checking out!

Amanda C. Watts - Practice Growth Super Powers, The Pioneering Practice and Escape.

Lynda Shaw PhD. - Your Brain is Boss.

John Espirian - Content DNA

John Lamerton - Big Ideas.. for Small Businesses, Routine Machine, and Evergreen Assets.

Stuart Mason - How to Wreck Your Business

Zoe Whitman FCCA, Know your Numbers and The Bookkeeper Rises

I recommend all these books and the lovely authors are now friends of mine too so how lovely that they get a special day today.

I also would like to shout out Michael Heppell for all his inspiration in helping people to Write That Book. In fact, he has a special "Q & A" tonight.

And Marcus Sheridan who will be in the UK this month touring around giving talks about how we should answer the questions. See you tomorrow in Bristol sir!

This is a picture of me with my soon-to-be-released book, "101 Ideas for LinkedIn - Content Made Easy." And by the look on my face, you can see that I am a little bit excited!

I still cannot believe that I am an author. Launch day is 16 November and we're having a party ๐Ÿฅณ

So who is your favourite author or what books can you recommend?

#15minuteguy ๐Ÿ‘ˆ Follow this hashtag to see more of my content

I had 1,404 impressions, 16 comments, 27 Reactions, and 0 shares

You can view this post here

WEDNESDAY 2 November 2,380 impressions

I keep hearing of people shying away from video. So hereโ€™s a quick video to help you to get over your fears and excuses and get that video out there.

Are you putting off doing videos?

Are you finding it too scary or the numbers are too low?


Two people were concerned yesterday about videos.

One was not getting the number of views that they were getting compared to their text posts.

The other was procrastinating about starting. Getting it right, editing it correctly, and using the right tools.

Here's my answer.

Just do it. You get out what you put in!

I am now paid to perform with my guitar and I also get paid for public speaking. And it all started with me doing a video on 24 March 2020.

#15minuteguy ๐Ÿ‘ˆ Follow this hashtag to see more of my content

519 views with 261 minutes watched by 519 viewers I had 2,380 impressions, 76 comments, 43 Reactions, and 0 shares

You can view this post here

THURSDAY 3 November 1,218 impressions

Following my trip to Bristol to see Marcus Sheridan I was inspired to give more away rather than just let previous cohorts into my LinkedIn Surgery.

If you have a similar event, why not try the event tool built into LinkedIn. It enables you to INVITE your connections so is a good way to create a bit of a buzz. These posts donโ€™t tend to do so well, but I had three reposts too so I am getting good reach with this one.

What do you do if you have questions about using LinkedIn?

Do you think that your question is a bit silly?

In my world, there is no such thing as a silly question. This is why I have been doing these surgeries for the last 12 months to help people to get more from this incredible platform.

This month, I am opening the doors to everyone, not just people from my workshops.

This is your chance to see what all the fuss is about and get a chance to have your questions answered.

The reason for opening the doors is following an epic talk from Marcus Sheridan last night in Bristol thanks to ActionCOACH UK and Andi Davies for inviting me along.

We had a big bus with Andrew De Groot and I met some truly lovely people. Whilst I was at the talk I thought, why not open my world to more people?

You Ask and I will answer.

See you on Monday

#15minuteguy ๐Ÿ‘ˆ Follow this hashtag to see more of my content

I had 1,218 impressions, 36 comments, 21Reactions, and 3 shares

You can view this post here

FRIDAY 4 November 2,121 impressions

Itโ€™s Friday so I am carrying on with my Gratitude post to try to get more people to think more mindfully and be grateful for even the small things.

Why donโ€™t you try a post like this. When I first started it didn't do so well, but they are gaining traction now. I guess a photo of Marcus Sheridan helped?

Hereโ€™s the post.

What do you do to feel good?

How about reflecting on your week?

A bit of mindfulness and gratitude is a great habit to try.

Each Friday I share my gratitude and thanks to all the fantastic people in my network who have lifted me up over the last week.

โญ๏ธ ๐Ÿฅณ ๐Ÿ™ ๐…๐‘๐ˆ๐ƒ๐€๐˜ ๐“๐‡๐€๐๐Š๐’. ๐Ÿ™ ๐Ÿฅณ โญ๏ธ

In no particular order here are the people who have been lovely this week. There are many more, but I cannot name them all eh ๐Ÿ˜ but you know who you are โค๏ธ

I went on a trip. I'm not sure whom I thank first though.

๐Ÿ™ Is it Andi Davies for the invite?

๐Ÿ™ Andrew De Groot for putting on the bus.

๐Ÿ™ ActionCOACH UK for the event.

๐Ÿ™ Or Marcus Sheridan for his warmth and INCREDIBLE talk?

This week we went to the Raise Your Hand - Raise Your Profits roadshow in Bristol and heard Brad Sugars and Marcus Sheridan do some amazing talks.

The highlight for me was actually meeting Marcus. He was charming, engaging and interested in what I had to say too. Thank you, Marcus, a true gent. ๐Ÿ™

And thanks to everyone above for the team effort.

Whilst on the bus I finally met Al Gibson. He's the guy I didn't even know, but he did the editing of my book.

This means that you'll be able to read it! It's all very well writing something, but Al weaved his magic to get it to where it is today.

Thank you Al! What a real pleasure to meet you sir. ๐Ÿ™

Do you know anything about SEO? Andrea Rainsford certainly does and she help a load of us this week with her incredible free workshop on SEO. Thank you Andrea. Enlightening. ๐Ÿ™

And finally, my teapot. Gratitude can be about anyone or anything. Every morning I start the day with a few cups of tea, so to have a teapot means I can let it brew while working. ๐Ÿ™

What's not to love?

Whom do you want to give a shout-out to today?

What are you grateful for?

Have a fantastic weekend and I look forward to hearing your gratitude today โค๏ธ

#15minuteguy ๐Ÿ‘ˆ Follow this hashtag to see more of my content

I had 2,121 impressions, 56 comments, 52 Reactions, and 0 shares

You can view this post here

Another good week which is great. I guess meeting Marcus helped eh?

The graph says I am up 19% how cool is that?

Last Week 17,765 impressions and 641 engagements

This week 23,927 impressions But I couldnโ€™t see the engagements because of a LinkedIn glitch.

What an amazing week. Thanks to Marcus!!

How was your week?

Sorry that I am a bit late this week!

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